Swire Properties announced its Pacific Place design improvement project under the theme of “A New Frame of Mind”.
     Designed by international designer Thomas Heatherwick, Pacific Place design improvement project will involves interior, exterior and architectural refinement. This project together with the opening of a 117-room hotel from the conversion of Atrium serviced apartments which is scheduled to open in fall 2009, mark another milestone in the evolution of the Pacific Place complex.
     A key concept that adds a special touch behind Mr Heatherwick’s design is “fluidity”. Using fluid, streamlined shapes in soft, warm tones, the complex will literally embody a new frame of mind - a highly tactile design that will make Pacific Place an exceptional venue for all the senses. To complement this natural and organic new look, wood and natural stone have been selected as a principal design element. The mall’s recently-completed washrooms on L1 and L2 next to Lane Crawford Home Department are fine examples of how continuous wood curves create a fluid, wave-like effect.
     The fluidity concept will also be applied to the exterior of the complex. At vehicle arrival level, or Pacific Place Drive on level 4 as it is known, the road and pedestrian spaces will be remodeled to provide an organic pedestrian flow that connects each element of the project as well as improving vehicle flow and drop off facilities. A major new canopy is proposed to connect every part of the project by a flowing ribbon design that is at once visually stimulating and physically protective of the elements.
     The new design will also focus on convenience by enhancing accessibility. New escalators linking the car park to levels 1 & 2 and additional lift connections at both car park levels will facilitate immediate access for drivers. Increased provision of natural light and enhanced distinctive flowing forms are other key design elements. In addition to the design improvements, a number of new dining venues will be available. The improvement project is expected to cost over HK$1.5 billion.